Time:  19th September 2024 at 13.00 Helsinki time

Venue: Embassy of Algeria to Helsinki, Pohjoinen Makasiinikatu 6 A 6, 00130 Helsinki or Microsoft Teams

Registration: The event is free of charge, but the participants should register at latest on 17th September 2024 HERE.

The event is co-organized by Africa Business Network of the Finland Chamber of Commerce, Business Finland, Embassy of Algeria to Finland and Embassy of Finland to Algeria.

 Welcome to our webinar focusing on exploring business opportunities and fostering partnerships between SMEs from Finland and Algeria. As global markets continue to evolve, it is imperative for SMEs to identify new avenues for growth and collaboration. Algeria, with its dynamic economy and emerging sectors, presents a promising landscape for Finnish SMEs seeking expansion opportunities.

Algeria boasts a diverse economy characterized by its natural resources, strategic location, and ongoing economic reforms. With a population of over 40 million and a growing middle class, the demand for goods and services across various sectors is on the rise. Additionally, Algeria’s strategic position as a gateway to North Africa and its proximity to Europe offer significant advantages for international trade and investment.

Our webinar aims to provide Finnish SMEs with valuable insights into the Algerian market landscape, including key sectors of opportunity, and potential challenges. By bringing together experts, industry leaders, and stakeholders, we seek to facilitate meaningful discussions and collaborations that can lead to mutually beneficial partnerships.

Through informative presentations, success stories, and interactive discussions, we aim to:

1. Explore Opportunities: Identify promising sectors and emerging markets within Algeria where Finnish SMEs can leverage their expertise and resources.

2. Share Best Practices: Learn from successful case studies and experiences of Finnish companies that have established a presence or partnerships in Algeria.

3. Facilitate Networking: Provide a platform for participants to connect, exchange ideas, and explore potential collaborations or joint ventures.

4. Navigate Challenges: Address potential obstacles and regulatory considerations that Finnish SMEs may encounter when entering the Algerian market, and provide strategies for overcoming them.

Keynote Speakers: Iris Tyres, Black Donuts, Roche Algeria, Algerian Agency for Investment Promotion (AAPI)

Agenda:

1.Opening of the event by H.E. Mr. Mohamed Bourouba, Ambassador of Algeria to Finland

2. Opening Session: Introduction to the Algerian Business Landscape: Mr. Pekka Hyvönen, Ambassador of Finland to Algeria and Algerian Agency for Investment Promotion (AAPI)
3. Success Stories: Insights from Iris Tyres Mr. Yacine Guidoum, CEO Iris Group and Black Donuts, Mr. Juha Mustajärvi, Project Manager BDI, on their Journey to Success in Algeria
4. Pharma Sector Spotlight: Opportunities and Challenges in the Pharmaceutical Industry with Roche Algeria, Mr. Khalil KADAOUI, Director General
5. Discussion: Strategies for Establishing Successful Joint Ventures in Algeria: Algerian Agency for Investment Promotion (AAPI), Mrs. Korchi Sihem, Director of Studies

WELCOME.